Marketing, Communications, Media, Editor
Resumes ID: 8177
Resumes Views: 2
Location: ,
Zip Code:
Posted: 11.30.2022
Updated:
Job Type:
Job Category:
Objective
Passion for shaping culture via connection points, commercially relevant brand strategies and integrated marketing plans across multiple communications platforms with a focus on diversity, equity, and inclusion.
Education:
02.01.2018 - 05.01.2018
Cornell University
Digital Marketing
Work Experience:
01.01.2016 - 07.01.2017
Business Development Manager
LVMH Moët Hennessy Louis Vuitton |
Led the commercial planning channel management distributor strategy and building of program calendars
Owned fan and demand generation strategy based on trends insights activation tactics and ROI results
Developed channel and consumer pathways for hospitality entertainment gaming lifestyle nightlife dining B2B BTC retail e-retail outlets
10.01.2010 - 01.01.2016
Marketing Manager
LVMH Moët Hennessy Louis Vuitton |
Directed trade marketing and provided recommendations on category management and client solutions
Created 360 integrated marketing plans to produce commercial results and maximize brand equity
Designed inclusive and innovative experiences using powerful storytelling and cutting-edge digital technology
12.01.2006 - 03.01.2009
Brand Manager
Preston Marketing |
Led a team of 12 marketers and 40 brand ambassadors event producers influencers and logistics personnel
07.01.2007 - 09.01.2000
Senior Writer Corporate Communications
Horizon Blue Cross Blue Shield of NJ |
Drafted internal and external marketing communications product news training materials proposals presentations newsletters executive speeches and digital communications
08.01.2004 - 06.01.2007
Senior Manager Marketing Communications
Verizon Wireless |
Prepared creative briefs press releases sponsorship decks pitch materials proposals client presentations RFIs RFPs SOWs
Total Years Experience:
17 years
Skills:
· Culture architect and storyteller
· 17 years Integrated Marketing & Communications
· Global Brand Strategy
· International Sales, Business Development, & Commercial Planning
· Sponsorships & Partnership Marketing
· Events & Immersive Experiences
· Digital & Traditional Media
· Project Management
· Executive Coaching
· E-commerce / E-retail
· Diversity, Equity, & Inclusion
· Employee Resource Groups
Occupations:
Business Manager, Communications Director/Head of Communications, Correspondent, Editor-Business Editor, Editor-Features, Editor-Lifestyle Editor, Editorial Writer, Freelance Writer, Marketing Specialist/Marketing Assistant, Media Director, News Director, On-Air Talent/Anchor/Talk Show Host, Reporter-Music/Entertainment, Reporter-Restaurant Food, Reporter-Travel, Social Media Content Editor, Web Writer, Writer