We are looking for a dynamic professional to be responsible for marketing within the English Audience Segment. The Marketing Executive executes marketing, advertising, branding and promotions to grow our digital and traditional products.
You will synthesize data and information, and collaborate with product and internal stakeholders to help strategy initiatives, working closely with editorial teams to ensure marketing efforts supports editorial needs, as well as to meet website performance metrics and offline goals.
Liaising and executing advertising & promotion entitlements with internal and external stakeholders
Assist to conceptualise, plan and execute editorial/marketing campaigns and activities to establish and maintain brand presence in the market with the editorial and social media teams
Assist in brainstorming ideas for digital campaign solutions for sales requests and other revenue generating efforts across owned digital assets.
Assist in executing campaigns to drive web traffic, conversions, lead generation, video views etc
Manage and execute engagement activities, including database acquisition and administrative paperwork matters for contest/prize components
Ad-hoc duties include transcribing & subtitling of videos, and assisting in the production of videos where necessary
Diploma in Marketing/Mass Communication/Business
Familiar with social media and its business tools
Meticulous and pays close attention to detail
Strong verbal and communications skills
A team player capable of working effectively with others.